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Hall of Fame


Since its inception, Fred Cuellar, the CEO of Diamond Cutters International, has been the exclusive jewelry supplier for the Houston Sports Hall of Fame and the Houston Sports Awards. He has a wealth of experience in the diamond and jewelry industry and is the author of the international best-selling book “How to Buy a Diamond.” He is ranked as the world’s top diamond expert.


Fred founded Diamond Cutters International in 1985 and has grown it to a leading diamond and colored stone cutting house and custom jewelry manufacturer. Fred's client roster includes multiple US Presidents, Oprah, the Anschutz Corporation, Red Bull, the Saudi Royal Family, hundreds of professional athletes, and Super Bowl, Stanley Cup, and World Series Champions. 

He is proud to serve our local Houston and broader Texas community.

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